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Noah Rubin’s “Behind The Racquet” • With • Coco And Breezy | Tennis 10sBalls

Photo by Behind The Racquet via Facebook

Editor’s note: 10sBalls thanks Noah Rubin for giving us permission to repost these great stories. We wish him and this endeavor the best of luck. Great seeing Noah wearing K-Swiss and playing Solinco Strings.


#CelebrityBTR – “I think our end goal is building community. Through self-expression of producing music it becomes a universal language. If you think about it, you go to a party or any sporting event, it’s bringing people together. Through all the mediums in our life, we’re about building community and making it very inclusive for everyone. We want people to feel like they’re a part of something. Music and eyewear (Coco and Breezy Eyewear) are just a part of our lives and a part of our hearts that we get to share with the world. Sport has always been a part of us. We played basketball when we were younger and many Sundays we would watch football games with our father and rest of the family. I think sports for us, brought our family together. From a young age we were all for anything that brought people from different backgrounds together. It was really exciting to get the call to perform in Arthur Ashe Stadium. For me (Coco), tennis is life for my boyfriend. He grew up playing tennis and so it felt great that I got to be a part of something that my partner truly loves. He used to breathe tennis. We went to Italy together and we got to play on a red clay court and that meant a lot to us both. All I wanted to do was come home and tell everyone that I had the chance to play on a true red clay court. We think tennis is looked at as a very sophisticated, chic sport. Naturally, a musician or a DJ may assume that a crowd affiliated with this sport wants a certain type of music, but where we come in is that we add some soul to that traditional stereotype. The approach that we take with each performance is different every time because we are all about energy, and that is unique depending on venue. I think the whole point of being a DJ and providing the music and vibe is providing something that actually moves people. Once we get people moving we start throwing things in to figure out if they’ll start to embrace Coco & Breezy. Anything that we play we’re always true to ourselves. The whole reason why we’re doing this is to make people move and connect them, it’s for the crowd. We break down the walls in all aspects of life, and it won’t stop at US Open.” @cocoandbreezy


You can follow Coco and Breezy on the links below:

Facebook | Coco And Breezy

Twitter | @cocoandbreezy

Instagram | @cocoandbreezy

You can check out more Behind The Racquet stories on the link below:

Facebook | Behind The Racquet

Twitter | @BehindTRacquet

Instagram | @behindtheracquet

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